Dumping your sandwiches like a pile of shit doesn’t make me want to eat them

This edition of the Turkey Sandwich Report serves a dual purpose:

  1. It’s about sandwiches
  2. It’s about marketing – which I discuss in my other blog: youcantbuythat.com

Apparently Jimmy Johns wants to celebrate their 1000th store opening, so they gave away 1000 sandwiches to an unsuspecting consumer.  So Jimmy John himself pulled up to an apartment complex in Tampa and dumped 1000 sandwiches.  Check it out: http://www.youtube.com/watch?v=PxDlkOFbsHM

I see a couple problems:

  1. Dumping 1000 sandwiches out of a dump truck is reminiscent of dumping a big ol’ pile of shit.
  2. The consumer looks less than excited.  In fact, he looks fucking pissed.

How does Jimmy John’s think this is going to sell more sandwiches?

They think people will laugh at it.  It’s not really all that funny?

They think the video will go viral and increase awareness?  I don’t see any reason why anyone other than a Sandwich Blogger would pass this along.

Overall, just I think this is stupid.  In fact, I am boycotting on Jimmy John’s solely because this is so dumb.  If you think it’s dumb too, you should join me.

Manny’s in Chicago

This past week I had a chance encounter with a legendary sandwich joint – Manny’s Coffee Shop and Deli on the South Side of Chicago.  Manny’s is known for their Corned Beef Sandwiches – but don’t be fooled.  They SHOULD be known for their TURKEY PASTRAMI Sandwiches.

This sandwich was the shit.  And they keep their shit simple: Turkey on bread (in my case, Rye).  That’s it.  No other bullshit like mayo or lettuce.  Turkey on bread.  Old school.  But somehow, it was literally one of the best Turkey Sandwiches I’ve had in my life.  Manny’s will certainly be a force to be reckoned with in Turkey Sandwich Madness this year.

Here’s a video of me ordering at Manny’s.  Sorry about the camera work.

Manny's Video

Coincidentally, this is also Barack OBAMA’s favorite place to eat in Chicago.  Yeah, I run with some pretty influencial people.

Unwrapping Video – Smiling Moose

Ever seen an “unboxing video” from some dork that’s opening up his new MacBook, iPhone or Wii? Well, this is the first “unwrapping video” for a sandwich.  Check out my lunch from the Smiling Moose

And yes, I know the camera work sucks. I’ll do better next time.

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